Open Golf has introduced an innovative and creative business model to the golfing industry. Open Golf partner with golf courses who allow them to open a shop at the start of the golf course. This allows golfers to rest at ease with any last minute pieces they need for the game.The transactional website extends the service further. Golfers can even order online at home and have the items delivered to the shop on their golf course if preferred. With presence online and on the golf course OpenGolf.co.uk offers real synergy and peace of mind to the keen golfer.
The advantage to the club is increased satisfaction for their members and the additional staff coverage at the first tee which includes someone to monitor activity and collect fees. Hello was tasked to develop and launch the brand extending it to all mediums. We thoroughly researched the target audience in order to develop a brand identity that could deliver the right values to golfers of all ages. We developed a confident and classic styling that reflects the time-honoured values of golf clubs all over the UK. The business is at an embryonic stage of development now, but we look forward to seeing its growth and success over the coming years.
